Resources
Press Release Examples & Templates
Real press release examples for every kind of announcement — product launches, partnerships, events, milestones, earnings, and awards. See how each one is built, grab a template, and publish your own over the ACCESS Newswire wire.
A press release turns company news into coverage — and the fastest way to write a good one is to start from a strong example. Below are press release examples for the announcements companies make most often, from product launches and partnerships to events, earnings, milestones, and awards. Each one shows the structure, gives you a reusable template, and links to what you need to write and distribute your own over the wire.
The anatomy of a press release
The format barely changes from one announcement to the next. Here's how the six pieces fit together — the numbers on the sample map to the breakdown beside it.
- 1
Headline
One clear line stating the news. Lead with the outcome, not the setup.
- 2
Dateline
City, state, and date, so editors know where and when the news broke.
- 3
Lede
The opening paragraph answers who, what, and why it matters.
- 4
Body
Supporting detail, data, and a quote from a named spokesperson.
- 5
Boilerplate
A short standing description of your company.
- 6
Contact
Name, email, and phone for media follow-up.
Examples by type
Pick the announcement you're writing. Each example breaks down the structure and gives you a template to start from.
Product Launch
Announce a new product, feature, or platform. Lead with what's new and why it matters, then back it with availability, data, and a quote.
View example →Partnership
Announce a partnership, collaboration, or program. Name both parties up top, then explain what the partnership does and who benefits.
View example →Event
Promote a conference, presentation, or appearance. Cover the who, what, when, and where up front, and give readers a reason to attend or tune in.
View example →Milestone
Mark an anniversary, rebrand, or major company moment. Put the milestone first, then the story behind it and what comes next.
View example →Earnings Release
Report quarterly or annual results. Lead with the headline numbers, then add context, guidance, and a quote from leadership.
View example →Awards
Mark an award, ranking, or recognition. Name the honor and who granted it, then connect it to the work that earned it.
View example →Press release FAQ
What is a press release?
A press release is a short, factual announcement a company sends to journalists and publishes to the wire to share news — a product launch, a funding round, a new hire, and so on. It's written in a standard format editors recognize, so the news is easy to pick up and run.
What should a press release include?
A headline, a dateline, an opening paragraph that answers who and what and why it matters, a body with supporting detail and a quote, a boilerplate describing your company, and media contact information. The six pieces above cover the full format.
How long should a press release be?
Most run 300 to 500 words — roughly one page. Long enough to give an editor the full story and a usable quote, short enough that the news isn't buried.
How do I write a press release?
Start from the example that matches your announcement above. Each one shows the structure for that type and gives you a template, so you're filling in your details rather than writing from a blank page.
How do I distribute a press release?
Once it's written, distribute it over the ACCESS Newswire wire to reach journalists, newsrooms, and financial outlets. If you'd like help writing it first, the Content Pro team can draft and edit it for you.
Ready to publish your news?
Write it with the examples above, then get it in front of the right audience.
Press Release Examples
Milestone Press Release Example
How to announce a rebrand, anniversary, or major company moment — with a real example from the ACCESS Newswire wire, a breakdown of why it works, and a template you can copy.
What a milestone release does
A milestone press release marks a major company moment — an anniversary, a rebrand, a big customer or revenue number, a new market. The job is to put the milestone front and center, prove its significance with real numbers and context, and connect it to where the company is headed. Leadership quotes carry the vision; the scale figures carry the credibility.
A real example
Issuer Direct Corporation is Now ACCESS Newswire Inc.
In January 2025, the company announced its rebrand from Issuer Direct to ACCESS Newswire, unifying its brands under one identity and marking a pivotal moment in its 19-year history. It's a strong milestone model: the headline states the change and its significance, the body backs it with concrete scale — more than 12,000 clients — and a look at what's next, and multiple leadership quotes frame what the moment means for customers and the business.
Read the full release →How it's built
The same six parts every release uses — here's how this one handles each.
- 1
Headline
States the milestone — the name change — and its significance in a single line, so the weight of the news is clear immediately.
- 2
Subhead
An italic line pins the specifics: the exact name and ticker change, effective that day. No ambiguity about what actually changed.
- 3
Dateline & lede
Who (the company, with its ticker), what (the rebrand), framed against the company's 19-year history — context that makes the milestone land.
- 4
Body
Proves the milestone with specifics: the ticker listing, the unified brands, new offerings, the roadmap, and a scale figure — more than 12,000 clients. Numbers do the convincing.
- 5
Quotes
Multiple leadership quotes carry the vision and explain what the milestone means, beyond the facts — the human framing behind the data.
- 6
Boilerplate & contact
A short "About" paragraph, media contacts, and — because the company is public — a forward-looking-statements note.
Milestone template
Copy this and fill in the brackets.
[One line pinning the key specifics or the date it takes effect.]
[City, State] / [Wire] / [Date]
[Company]([Exchange: Ticker, if public]), [one-line company descriptor], today announced [the milestone], marking [why it matters — e.g., a milestone in its X-year history].
[Paragraph proving the milestone with specifics and a scale figure — numbers, dates, what changed.]
[Optional: what's next, or the roadmap ahead.]
“[Quote from a leader on what this milestone means,]” said [Name], [Title] at [Company].
About [Company]
[One or two sentences on what the company does and who it serves.]
Media Contact:[Name] · [email] · [phone]
Milestone FAQ
What is a milestone press release?
It's a press release marking a major company moment — an anniversary, rebrand, funding total, customer count, or market expansion. It states the milestone, proves its significance, and points to what's next.
What should a milestone press release include?
A headline stating the milestone, a subhead with the key specifics, an opening paragraph with context, a body that proves the milestone with real numbers, a leadership quote, and a boilerplate with media contacts.
What counts as a milestone worth announcing?
Anything that signals real progress or change: a founding anniversary, a rebrand, a revenue or customer threshold, a major hire count, a new office or market, or a significant product adoption number. If it demonstrates momentum, it's worth a release.
How long should it be?
Around 400 to 600 words. Enough to give the milestone context and proof, without padding it out.
How do I distribute a milestone release?
Distribute it over the ACCESS Newswire wire to reach journalists, newsrooms, and industry outlets. If you'd like help writing it first, the Content Pro team can draft and edit it for you.
Ready to announce your milestone?
Write it with the template above, then get it in front of the right audience.