Thursday, 03 November 2022 08:00 AM
Company Update
The sociology Ph.D., real estate manager, and former professor debuts a new online journal from which she will communicate her insights and opinions to the world.
LONGMONT, CO / ACCESSWIRE / November 3, 2022 / Sociologist, real estate manager, and former professor Amy Wilkins is proud to announce that her new official blog is now live and ready to welcome visitors, bolstered by several inaugural entries. The subjects addressed by Amy's web-based journal will primarily relate to sociology and conducting legitimate qualitative research-both subjects with which she possesses considerable professional expertise.
In her latest blog entry, titled Amy Wilkins Explains Different Career Paths for Sociology Undergrads, Amy takes an in-depth look at seven distinct professional disciplines in which sociology undergraduates tend to find success. In one notable section, she addresses why those with a background in sociology thrive in the political arena. "A degree in sociology can provide a strong foundation for a career in politics. The study of sociology entails understanding social structure and human behavior, which are critically important in the political arena. In addition, sociologists are trained to think analytically and to see the world from multiple perspectives." She then adds that the skill set taught to sociology undergraduates is "invaluable in the ever-changing world of politics, where leaders must constantly adapt to new challenges and make complex decisions. Furthermore, many political issues have a sociological component, making sociology graduates uniquely qualified to work on these problems."
In one of the preceding blog entries, titled Amy Wilkins Discusses How to Design a Semi-Structured Qualitative Review, Amy Wilkins goes into great depth outlining the titular type of research, which was one of her own specialties during her academic career. At the outset of the piece, she explains the nature of semi-structured qualitative interviews in terms that the average person can understand, writing that they "are a key method for collecting open-ended data in a research study in which the researcher wants to discover deeper, more personal or more intimate information. They are also ideal when the researcher wants to discover information from the participants. As the name suggests, semi-structured qualitative interviews are structured and unstructured. That is, they are not as rigid as structured interviews but not as open-ended as unstructured interviews." Further along in the entry, Amy defines the research conditions under which such interviews are traditionally employed. "When deciding whether to use a semi-structured qualitative interview, researchers should consider the purpose of the study and the type of data they hope to collect. Semi-structured qualitative interviews are well-suited for exploratory research where the researcher is trying to generate new ideas or hypotheses. They are also helpful in collecting detailed information about specific topics from a small number of informants. However, semi-structured qualitative interviews are not well suited for studies that require a large number of interviews or that focus on collecting quantifiable data."
Anyone interested in reading the full text of these blog entries will find them located here, while anyone curious to learn more about Amy Wilkins is invited to visit her official website.
About Amy Wilkins:
Amy Wilkins is an expert sociologist, possessing a doctorate in the discipline and having published 20 peer-reviewed articles and a book on the subject.
Amy spent a good portion of her youth in Asia where her interest was piqued by the topics of social belonging, inequality, and identity. Later in life, after navigating her way through graduate school as a single mother, she became a professor for many years, excelling in research, including in-depth interviews, focus groups, contextual inquiry/ethnography, and usability testing. Eventually, she left academia behind in favor of working in the private sector.
Once outside of the post-secondary system, Amy Wilkins began using her research skills to assist startup companies in collecting data. She also volunteered for the Southern California-based nonprofit Hack For LA, an organization that uses a range of tech skills to assist government agencies. Following that, Amy accepted a position as the director of the integrated marketing agency Insight. There, she worked agency-wide to conduct, interpret, and apply consumer and market research insights to develop strategic business insights. These days, Amy Wilkins has partnered with one of her cousins to create a real estate company that purchases properties and manages them for profit. She also engages in independent research and provides research consulting.
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SOURCE: Amy Wilkins