Wednesday, 10 June 2026 09:00 AM
Company Update
Former Cloud Revenue Leaders Pioneer New Revenue Technology Category Focused on Quantifying and Operationalizing Customer Value Across the Revenue Lifecycle
Key Highlights:
Nimbus Value aims to establish Value Intelligence as a new category for modern revenue organizations.
The platform brings together value engineering, business case development, sales enablement and workflow automation in a single solution.
Addresses a growing challenge in enterprise sales: translating platform features into measurable business value for buyers.
CENTREVILLE, VA / ACCESS Newswire / June 10, 2026 / Nimbus Value today emerged from stealth and announced its general availability with the launch of its Value Intelligence platform, a new solution designed to help B2B sales teams, cloud partners and founders identify, quantify and communicate value throughout the customer lifecycle.
Founded by former cloud sales and partner leaders, Nimbus Value is tackling a persistent challenge facing enterprise sales organizations: despite significant investments in CRM, revenue intelligence and sales enablement tools, many B2B sales teams still struggle to connect product capabilities to measurable business outcomes. Nimbus launches with two core products at the intersection of AI, sales enablement and value engineering: Nimbus RM and Nimbus Perfect Partner.
Data shows that buyers are 84 percent more likely to buy from a company that understands their business goals, and 57 percent of business buyers say sales reps often lack adequate knowledge of their business. Additionally, 6 in 10 losses today are attributed to buyer indecision rather than a competitor. The reason is consistent: revenue teams with strong products, qualified champions, and willing buyers still lose deals because sellers lack the Value Intelligence to connect a buyer's goals to the outcomes and financial terms that drive a real decision.
Nimbus Value believes this gap represents an opportunity to create a new category: Value Intelligence.
"After years working with strategic customers in the data, analytics, and AI industry, we saw the same issue again and again: deals that should have closed fell apart at the finish line because sellers didn't know what actually mattered to the buyer, so they couldn't communicate it," said Mike Salazar, Co-Founder and CEO of Nimbus Value. "We built Nimbus Value to close that gap, giving revenue teams the knowledge and system to architect outcomes at every stage of the sale, from the first conversation to the final business case."
Purpose-Built for Revenue Teams and Partners
Nimbus Value launches with a particular focus on technology ecosystem partners, including cloud partners, one of the largest and fastest-growing segments in enterprise technology. Despite billions invested in sales and marketing, many partners still lack a consistent way to quantify customer outcomes, accelerate co-sell opportunities and differentiate themselves in competitive markets. The Nimbus Value platform delivers five integrated solutions:
Nimbus RM (Available Now): From call prep to value engineering, prospect to expansion and renewal. More than a dozen intelligent agents under one solution give every revenue stakeholder, including sales reps, partners, customer success, and marketing teams, the system to communicate what matters to the buyer.
Nimbus Perfect Partner (Available Now): A technology-enabled services engagement that helps cloud partners build and accelerate their go-to-market strategy. Services include partner GTM development, co-sell enablement, sales recruiting, and event management, giving partners the Value Intelligence to define a joint value story and turn partner agreements into predictable revenue.
Nimbus ProTrain (July Beta Release): A contextual practice platform that lets sellers rehearse any upcoming customer conversation, at any stage of the sales cycle, before it happens. From an introductory discovery call to a final business case presentation, sellers walk into every meeting prepared.
Nimbus Innovate (Coming Soon): Custom revenue solutions built around an organization's specific go-to-market workflows, designed for companies that need capabilities beyond what off-the-shelf tools provide.
Nimbus Solo (Coming Soon): A platform empowering the next generation of founders with the tools and framework to build revenue from day one.
The platform's impact is already measurable. An early pilot client, a managed services provider, came to Nimbus Value with a clear goal: build a scalable revenue organization without just adding headcount, move away from a discount-to-win sales culture, and improve sales productivity. After implementing Nimbus Value, the client cut the time it took a new hire to close their first deal from nearly a year to about three months, improved sales efficiency, and saw a strong first-year return on their investment.
"As AI reshapes the sales technology landscape, Nimbus Value believes the next competitive advantage will not come from more features, services, or the biggest teams," Salazar added. "Winning B2B sales teams will be those that can consistently connect customer conversations to measurable business outcomes. With Nimbus Value, we have operationalized customer value across every stage of the revenue lifecycle."
Visit www.nimbusvalue.com to learn more.
About Nimbus Value, LLC
Nimbus Value, LLC is a value intelligence platform. We give sales teams, cloud partners, enterprise organizations, and founders the knowledge and system to architect outcomes, to sell more, partner better, and grow faster. Founded by former cloud sales leaders and headquartered in Centreville, Va., Nimbus Value's integrated solutions include Nimbus RM, Nimbus Perfect Partner, Nimbus ProTrain, Nimbus Innovate, and Nimbus Solo. Visit nimbusvalue.com or contact [email protected].
Media Contact: Nimbus Value Press Office | [email protected] | (303) 257-7240 | nimbusvalue.com
* Salesforce State of the Connected Customer (Page 12)
*Matthew Dixon and Ted McKenna, authors of "The JOLT Effect"
SOURCE: Nimbus Value