Electronic Retailing Association Sets Time and Location for Great Ideas Summit 2016

Tuesday, 24 November 2015 02:22 PM

Annual Gathering of Direct Response Industry Leaders Takes Place February 22-24 At the Hyatt Regency Grand Cypress Orlando; ERA's Great Ideas Summit Brings Together Top DR Companies and Executives for 3 Days of Networking, Deal-Making and Informative Educational Sessions

WASHINGTON DC / ACCESSWIRE / November 24, 2015 / Electronic Retailing Association (ERA / www.retailing.org) has set The Great Ideas Summit 2016 to take place at the stunning Hyatt Regency Grand Cypress Orlando, February 22-24.

The continuing strategies behind digital marketing tops The Great Ideas Summit 2016 Masters Series educational sessions agenda, including perspectives on omnichannel marketing, mobile, attribution, and programmatic television from top marketing professionals. In addition, leading DR's legal minds will share the most current developments in product claims.

The Deal-Maker's Club continues to serve as the Summit's popular networking hub, offering exhibit booths, private meeting rooms, and tabletops. The Club is a designated space that provides participants with a perfect environment to conduct business meetings.

ERA's golf enthusiasts will look forward to the Summit's first-ever tournament featuring a magnificent 18-hole course that's reminiscent of the Old Course at St. Andrews complete with 12-foot pot bunkers, stone walls, and more. Registration for the golf tournament - which begins 7:30 a.m. on February 22 - is filling up fast, therefore, ERA recommends registering as soon as possible as only limited spots are available.

ERA's Great Ideas Summit unfolds at The Hyatt Regency Grand Cypress, a stunning 1,500 acres of pristine outdoor gardens, four bars and lounges, two restaurants, two pools with 12 waterfalls, a tennis & racquet club, four Jack Nicklaus Signature Design golf courses, a 3-par golf course, three running paths, 24-hour fitness center, a spa, boating, beach volleyball, biking and more. Orlando itself is a world-class destination for outstanding night life, including a plethora of award-winning restaurants such as Victoria & Albert's which ranks #6 on Tripadvisor's list of "2015 Best Fine Dining Restaurants in the U.S." After dinner, Summit attendees can enjoy such hot spots as Independent Bar and Eve Orlando.

"The industry's top companies, unparalleled networking opportunities and opportunities for memorable R&R, ERA's Great Idea Summit is a must-attend conference designed with all of our members in mind. We look forward to welcoming ERA members to Orlando for the Summit, a new and exciting location for this important ERA annual event," said Julie Coons, President and CEO of the Electronic Retailing Association.

About the Electronic Retailing Association: The Electronic Retailing Association (ERA) serves as the exclusive trade association representing the $350 billion direct-to-consumer marketplace. ERA membership spans the globe to encompass all levels of direct marketers, from start-up companies to global leaders that employ the power of direct response to market across all platforms including television, digital media and radio to achieve a consumer-direct, measurable and accountable response. In addition to helping grow its members' business opportunities and profitability as a major resource for networking, business tools and information, ERA is also the voice of the direct-to-consumer industry in the nation's Capital, working daily to protect the regulatory and legislative climate in an ongoing effort to ensure direct response marketers' ability to bring quality products and services to the consumer. Through its acclaimed self-regulatory guidelines, ERA is also dedicated to building consumer trust in direct response-marketed products and services. ERA can be visited on the Internet at Retailing.org.

CONTACT:

SSA Public Relations
Steve Syatt
[email protected]
(818) 907-0500

SOURCE: Electronic Retailing Association