NFT Workx' ".WRKX" allows for the authentication of identity and traceability of purchase credentials of tokenized Real World Assets via eCommerce and Mobile Apps
LAS VEGAS, NV / ACCESSWIRE / May 28, 2024 / Leading real-world asset tokenization network NFT Workx is partnering with Unstoppable Domains to launch the first tokenized identity solution for Real World Assets (RWAs).
NFT Workx tokenizes physical, real-world assets via its eCommerce platform, mobile app, and via a range of major eCommerce platforms such as Shopify and WooCommerce. With every purchase, the buyer obtains a unique digital collectible representing the transaction and providing proof of authenticity.
".WRKX" their new top-level domain is a tokenized identity solution that will provide customer loyalty incentives through assets tokenized at the point of sale, reducing fraud and counterfeit goods, while boosting brand engagement.
Token-based product verification solves a crucial challenge for brands by providing unique digital collectibles to ensure authenticity, build customer trust, and combat counterfeiting. Because of their ability to be traded in the marketplace, these tokenized assets create additional incentives for customer loyalty and deeper brand engagement. This new partnership extends the verification utility beyond physical products to online personas.
Now, NFT Workx has its own unique home on the decentralized web with the launch of its .WRKX top-level domain (TLD). This new TLD provides a platform for user interactions, such as sending and receiving crypto and NFTs, and integrates seamlessly into the secure NFT Workx wallet app, called Asset Workx.
This new TLD is one of the latest delivered by Unstoppable Domains (UD), the world's leading Web3 domain name and digital identity provider. Thanks to the new partnership, NFT Workx users can navigate Web3 using their Name.WRKX.; create new, secure digital communities on Web3, and act as NFT Workx ambassadors with the branded domain extension. The new TLD will massively reduce user error, simplify UX, and minimize customer support queries by giving users a single human-readable name for transferring cryptocurrencies and other digital assets.
"Tokenized identities will change the web as we've always known it, but onboarding the first billion users is a major challenge," said Sandy Carter, COO of Unstoppable Domains. "The genius of NFT Workx is that it provides a simple, seamless value proposition for Web3. By creating Digital Collectibles of products at the point of sale via a range of major eCommerce platforms such as Shopify and WooCommerce, NFT Workx is a compelling demonstration of the power of Web3 to reduce fraud, strengthen consumer protection, and navigate digital identity in the decentralized future."
Adam Lesse, CEO NFT Workx, said: "Our new partnership with Unstoppable Domains is a key milestone in our mission to bring tokenized identities to the wider world. As experts like Larry Fink have recognized, tokenized IDs are crucial to reducing fraud, money laundering, and corruption. Thanks to Unstoppable, we can now create a list of domains that are associated with trademarks or well-known individuals and prevent these domains from being made available for purchase. Meanwhile, our new .WRKX TLD will massively improve the UX of interacting and transacting, strengthening our brand further and helping bring millions more into Web3."
In addition, Unstoppable and NFTWorks announces commitment to strategize and plan for applying for the .WRKX gTLD with the Internet Corporation for Assigned Names and Numbers (ICANN).
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About Unstoppable Domains
Launched in 2018, Unstoppable Domains is a Web3 domain name provider and digital identity platform working to onboard the world onto Web3. Unstoppable Domains offers Web3 domains minted on the blockchain that give people full ownership and control of their digital identity, with no renewal fees. With Unstoppable Domains, people can replace lengthy alphanumeric crypto wallet addresses with a human-readable name and log into and transact with more than 720 apps, wallets, exchanges, and marketplaces. The company was named by Forbes as one of America's Best Startup Employers in 2022.
For more information, please visit: https://unstoppabledomains.com/
About NFT Workx
NFTWorkx is revolutionizing eCommerce by tokenizing real-world assets through tradeable and swappable digital collectibles so that customers receive not only physical products but also unique digital receipts and proof of authenticity. The company's mission is to onboard millions of users into Web3 by integrating with platforms like Shopify and WooCommerce, automatically creating digital collectibles at the point of sale. Offerings include an eCommerce platform to enable brands to tokenize their products and a user-facing app to simplify wallet creation and asset management. By providing special features like token-gated discounts and customer loyalty incentives, NFTWorkx helps sports clubs, fashion brands, and creators create additional revenue streams and engage younger generations.
For more information, please visit: https://www.nftworkx.com/
SOURCE: Unstoppable Domains