Tuesday, 07 October 2025 10:30 AM
Environmental, Social and Governance
The CMO has been hailed by readers of The Drum for challenging category complacency and standing up for purity and integrity as he educates tequila drinkers and takes aim at competitors.
NORTHAMPTON, MA / ACCESS Newswire / October 7, 2025 / Originally published on The Drum
By The Drum Team, Editorial
After launching the list at The Drum Live, we then invited attendees as well as our global readership to have their say on who should be named The Rebel 50's most rebellious marketer.
The results are in and we can reveal now that Ned Duggan has come out top.
Duggan has weaponized censorship with the Bacardi brand's ‘100% Additive-Free Tequila' campaign, turning regulatory restrictions into a creative statement.
Click here to read more on The Drum
Ned Duggan, global chief marketing officer
View additional multimedia and more ESG storytelling from Bacardi-Martini, Inc. on 3blmedia.com.
Contact Info:
Spokesperson: Bacardi-Martini, Inc.
Website: https://www.3blmedia.com/profiles/bacardi-limited
Email: [email protected]
SOURCE: Bacardi-Martini, Inc.