Tuesday, 28 August 2012 11:36 AM
Toronto, Ontario - August 28, 2012 - iSIGN Media Solutions Inc. ("iSIGN" or "Company") (TSX-V: ISD) (OTCQX: ISDSF), a leading provider of interactive mobile advertising solutions that serves advertisers, manufacturers, retailers and advertising agencies throughout North America and Chinney Alliance Engineering ("Chinney"), a wholly owned subsidiary of Chinney Alliance Group Limited, a limited liability company trading on The Stock Exchange of Hong Kong Limited (HKG: 0385) are pleased to announce the signing of a Letter of Intent.
Under the terms of the LOI, Chinney would become iSIGN's licensed partner, reseller and a technology provider of iSIGN's products and software to Chinney's existing and prospective customers, in an area to include mainland China, Hong Kong, Macau and Taiwan, including exclusively for four of Asia's top convenience store ("c-store") chains: 7/11, Family Mart, Lawson and Circle K, with approximately 39,000 outlets. Chinney specifically commits to promote iSIGN's products and software to their key c-store clients. Chinney would have the option to collect and manage brand and customer metrics, handle all installations and onsite service to clients as required.
Additional details are to be addressed in future discussions, with an initial time frame for completing discussions of four weeks.
"We started our global licensing and monetization in April with LOIs and reseller agreements with companies in the United States and Australia," stated Alex Romanov, iSIGN's Chief Executive Officer. "This LOI is our most significant, in that Chinney has major clients in the c-store channel, which is the largest segment of the retail market. This LOI provides us with a major capture of the world's c-store channel. We believe that this channel is a very good fit for our proven Smart Antennas and software, in that our products can provide benefits to retailers as well as to advertisers and brands, while providing us significant opportunities for growth and revenue."
"We are pleased that we are re-entering the Asian market," added Mr. Romanov. "iSIGN's first installations were in Singapore and Shanghai several years ago in and it was there that we initially proved that our software was capable of broadcasting messages to mobile devices with strong rates of acceptance by consumers.
About iSIGN Media
iSIGN Media is a North American leader in multiplatform advertising solutions that utilize Bluetooth, Mobile, WiFi and Location-Aware technologies to deliver rich media, permission-based messages to engage consumers more deeply and cost-effectively. The resulting business intelligence and real time metrics, gathered through iSIGN's patent-pending advertising platform, deliver insights into emerging consumer behaviors that help advertisers measure their efforts and make better business decisions to increase ROI and customer loyalty. Headquartered in Richmond Hill, Ontario, with R&D and customer support operations in Vancouver, BC and Tampa, FL, the Company has also grown to become the largest owner/operator of in-store digital media in Canada with 5,600 digital signs in 1,400 locations. Partners include: AOpen America Inc. and IBM, with solution distribution by BlueStar Inc. Additional information can be found at www.isignmedia.com.
About Chinney
Chinney is a limited liability company incorporated in Bermuda with its shares listed on The Stock Exchange of Hong Kong Limited. Chinney is an investment holding company. The principal activities of its subsidiaries comprise the trading of plastic and chemical products, provision of building related contracting services, provision of foundation piling works and sub-structure works, building construction works for both public and private sectors and others, which include distribution of aviation system and energy saving products and property holdings. Additional information can be found at www.chinneyalliancegroup.etnet.com.hk
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Forward-Looking Statements
This news release includes certain forward-looking statements that are based upon current expectations, which involve risks and uncertainties associated with iSIGN Media's business and the environment in which the business operates. Any statements contained herein that are not statements of historical facts may be deemed to be forward-looking, including those identified by the expressions "anticipate", "believe", "plan", "estimate", "expect", "intend", and similar expressions to the extent they relate to the Company or its management. The forward-looking statements are not historical facts, but reflect iSIGN Media's current expectations regarding future results or events. These forward-looking statements are subject to a number of risks and uncertainties that could cause actual results or events to differ materially from current expectations. iSIGN Media assumes no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those reflected in the forward-looking statements.
(C) 2012 iSIGN Media Solutions Inc. All Rights Reserved. All other trademarks and trade names are the property of their respective owners.
Press contact:
Chinney Alliance Engineering
Angela Hu, Commercial Manager
Vanessa HarwellBelinda Rooney
ThinkInk Communications LLPSSPR
305. 749.5342, extension 232609.750.9110
[email protected]@sspr.com
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