Wednesday, 02 February 2022 11:00 AM
Company Update
VANCOUVER, WA / ACCESSWIRE / February 2, 2022 / Matt Johnson-Principal is the founder and CEO of a marketing consulting agency in Seattle, Washington which has just undergone a name change to Mountain View Consulting after it acquired a smaller marketing firm based out of Vancouver, Washington. Mountain View Consulting has kept the original staff of the Vancouver branch, utilizing them to work with clients in their respective geographic areas. Johnson stated, "This is how I developed my business plan for starting this firm. We are creating a new type of consulting company that can provide services on both sides of the Columbia River."
The acquisition occurred after Matt Johnson-Principal had worked for the Vancouver firm as a marketing consultant. According to Johnson, "I came to this company looking for an opportunity to do some contract work and ended up being so impressed with their vision that I became their first employee." The founder of the now defunct Vancouver firm stated after the acquisition, "We were so glad when Matt joined our team because he brought new connections, amazing ideas and most importantly incredible drive…It didn't take long before we realized we would need to go bigger if we wanted to compete and grow."
The marketing industry is highly competitive, and agencies must constantly be on the lookout for opportunities. This mindset helped Matt Johnson-Principal facilitate his agency's acquisition. completing several successful projects together Matt was able to convince the Vancouver firm that they would be better off as part of a larger entity.
With this acquisition Johnson-Principal has been able to expand his client base and open up new geographic opportunities for his employees and clients. The founder of the former Vancouver firm stated, "We will continue to provide creative excellence with our traditional services - web design and development, graphic design, print design and video production - but we now have the opportunity to offer more online marketing solutions like search engine optimization (SEO) and pay per click (PPC).
Matt Johnson-Principal is a passionate marketing specialist who helps other entrepreneurs to market their businesses by maximizing resources that are readily available to them such as websites and different social media platforms.
He is a Bachelor of Commerce graduate at the University of British Columbia. Aside from that, he also holds a Professional Master of Business Administration degree from the same institution.
With Mountain View Consulting, he and his Washington-based team are working on developing campaigns and strategies that are aimed at meeting the specific needs of each business. In the past years, they have guided small to medium-sized businesses in increasing their sales and improving customer retention strategies.
Prior to leading his own firm, Matt Johnson-Principal has worked in a number of industries.
During the beginning of his professional career, he worked with Sage Business Tech Solutions, marketing its consultants and expanding its customer base. After 9 years, Matt became part of Stagner Bros where he helped improve communication systems and lead other initiatives including email marketing campaigns.
Furthermore, he also joined Pix Mobile Technologies for a couple of years before starting his marketing consulting firm. At Pix Mobile, Matt helped increase brand awareness through website optimization, social media efforts, and public relations which led to more sales and customer retention.
At present, Matt leads his firm in providing services related to marketing strategies, publicity, branding, email marketing, social media management, and more.
Despite his busy schedule, Matt also prioritizes making time for his wife and two children. He makes sure to travel with them or do other outdoor activities which he believes will equip the children with critical skills that they will need in the future and help them develop a good perspective on life.
Since acquisition, he has been successfully guiding Mountain View Consulting in achieving its goals. Under his leadership, the company expanded its client base and earned industry recognition for their efforts. He also played a major role in the development of their proprietary SEO tool which is now being used by many agencies even around the world.
Matt Johnson-Principal has built an impressive reputation as one of the most reliable experts in online marketing that are helping businesses improve their web presence through digital strategies. With more than 20 years of experience under his belt, Matt is one of those pioneers who have successfully worked with some of the top firms across industries including financial services, franchising, legal counseling, distribution management, healthcare management, retail consulting and others.
To date, Matt Johnson-Principal remains an active member of reputable organizations including the Graphic Designers of Canada, Vancouver South Rotary Club, and The Vancouver Club.
For more information, visit Matt Johnson's website at: www.mattjohnson-principal.com
Media contact:
Jessica Smith | Market Now
[email protected]
SOURCE: Mountain View Consulting