Traveltech Startup Yovivo.com Opens Its Doors To US$ 1.5 Trillion Business Travel Market
Tuesday, 18 April 2023 02:50 PM
Company Update
Yovivo.com, having completed phase one of development, launches bespoke features aimed at the business traveler
ROTTERDAM, NETHERLANDS / ACCESSWIRE / April 18, 2023 / Yovivo.com, an hotel accommodation booking site, has been servicing the extended stay trend, mostly catering to digital nomads, since its launch in 2021. It has now made the move to attract business travellers with features aimed at corporate users with the intention of tapping into the $695.9 billion global business travel market, expected to reach a value of US$ 1.5 Trillion by 2027.
"The initial phase of Yovivo's development was based on a growing demand for medium term accommodation by digital nomads, seasonal workers and ‘bleisure' travellers. Phase two is all about adding features to meet the needs of serious corporate travellers," says CEO Sarah Miller-Benichou. "It is not a move away from our original audience, but the inclusion of an additional consumer group that we can help."
Staying ahead of the growing extended-stays trend alongside industry names such as Apartments by Marriott Bonvoy, Yovivo.com signed agreements with HotelBeds in September 2022, giving its users access to over 300,000 accommodations, including properties in the Sheraton, Hilton, Iberostar and Melia groups, to name but a few. Now the company has added additional features to allow it to branch out to corporate memberships and provide services to independent contractors, consultants and other business professionals, with a focus on making the travel expenses process easier.
Users of Yovivo.com will now be able to set up multiple companies in their user dashboard Business Section and select the company to be invoiced at the time of booking their accommodation. All features of financial bookkeeping and expenses are included, such as multi-national company numbers (CRNs) and multiple addresses.
"Factors such as post-COVID travel and work behaviours, increased small and medium enterprises (SMEs) and globalisation, have dramatically grown the number of business travellers, as well as those combining business and leisure (bleisure travellers)" continues Miller-Benichou. "The traveltech industry must adapt to meet the needs of this expanding demographic."
Yovivo is a player in the US$ 9.3 Billion travel technology market, expected to reach US$ 14.2 Billion by 2028 according to IMARC. It is currently running its series A round which was launched in March 2023.
About Yovivo
Yovivo, a company incorporated in the Netherlands, was founded by passionate expats whom have lived in more than 15 countries over the last 15 years. Currently based in Mallorca, an international hospitality hub, it became obvious to them that hotels were adapting their products with extended-stay bookings to become more economically sustainable, not only for their business growth but also in response to the growing trend of remote workers and digital nomads.
Historically, these nomads were mainly using private home rentals, but recent trends have shifted, and their preference has now become hotel accommodations. The idea was to create a platform dedicated to global hotel bookings to answer the demand for these types of extended-stay accommodations at reasonable rates.
Press Contact
Sarah Miller-Benichou, CEO
[email protected]
+31 612 662 969
SOURCE: Yovivo BV