Wednesday, 19 April 2023 07:38 AM
Company Update
WILMINGTON, DE / ACCESSWIRE / April 19, 2023 / Market Research Inc. - Rise in usage of public toilets in commercial facilities such as shopping malls, restaurants, and airports is expected to drive demand for toilet seat sanitizers.
Consumers are attracted toward convenient-to-carry and easy-to-use toilet hygiene products, which are likely to bolster usage of toilet seat sanitizers. The global toilet seat sanitizer market is projected to expand at a CAGR of 6.4% from 2023 to 2031 to reach US$ 1.8 Bn by 2031.
Surge in usage of toilet seat sanitizers in hospitals and schools is likely to boost the market. Continuous advancement in toilet disinfectant products is likely to pave the way for development of toilet seat sanitizers that offer long anti-bacterial protection and instant foaming with quick drying.
Rise in adoption of non-flammable and non-toxic sanitizers is expected to propel market value in the near future. Introduction of eco-friendly packaging refills for the sanitizer system is anticipated to accelerate global toilet seat sanitizer market development.
High risk of transmission of micro-organisms that are prevalent on public toilet surfaces is expected to fuel demand for toilet seat sanitizers.
Frequent use of public restrooms has been associated with transmission of novel infectious diseases, which have spurred demand for toilet disinfectant products. Rise in awareness about the risk of transmission is likely to augment the toilet seat sanitizer industry.
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Market Snapshot:
Report Coverage | Details |
Market Revenue | USD 683.0 Mn |
Estimated Value | USD 1.8 Bn |
Growth Rate - CAGR | 6.4 % |
Forecast Period | 2023-2031 |
No. of Pages | 170 Pages |
Market Segmentation | Type, Pack Size, Price, End-user, Distribution Channel |
Regions Covered | North America, Europe, Asia Pacific, Middle East & Africa, South America |
Companies Covered | Cleenol Group Ltd., Dragon Edge Group, Johnson & Johnson, Kimbley-Clark, Proctor & Gamble, Reckitt Benckiser, Redcliffe Hygiene Private Limited, Rubbermaid Commercial Products, SC Johnson Professional USA, Inc., The Clorox Company |
Key Findings of Study
- High Preference for Sanitizer Sprays: In terms of type, the sprays segment is projected to account for major share of the global toilet seat sanitizer market from 2023 to 2031. Popularity of toilet seat sprays over wipes and liquids could be ascribed to ease of application, enhanced effectiveness due to wider reach of the surface, and convenient dispensing technology. Advancement in dispensing systems, such as availability of automatic foam dispensers, is anticipated to bolster the growth of the segment.
- Rise in Demand for Efficient Toilet Seat Sanitizers with Eco-friendly Packaging: Companies in the toilet seat sanitizer market are focusing on incorporating eco-friendly packaging to reduce environmental impact, such as utilization of reusable packaging in sanitizers. Rapid adoption of travel-friendly toilet disinfectant sprays is expected to augment market size in the next few years.
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Key Drivers
- Rise in tours and travels is a key factor anticipated to drive the toilet seat sanitizer market. Surge in usage of public restrooms owing to rapidly expanding tourism sector is likely to boost demand for toilet seat sanitizers.
- Increase in awareness about environmental contamination in public toilets and associated risks of infectious diseases due to transmission of bacterial and viral infections is projected to fuel demand for toilet seat sanitizers. Changing toilet hygiene practices are anticipated to drive adoption of toilet seat wipes, sprays, and liquids for disinfection.
Regional Growth Dynamics
Europe is expected to account for the leading share of the global toilet seat sanitizer market from 2023 to 2031. Surge in focus on toilet hygiene, especially in public restrooms, is likely to propel utilization of toilet seat sanitizers in the region. Rapidly expanding travel & tourism sector is projected to fuel the demand for toilet seat sanitizers.
North America and Asia Pacific are lucrative markets for toilet seat sanitizers. Rise in awareness about high infection risks of microorganisms in public toilets, especially due to enteric pathogens, is anticipated to drive commercialization of toilet seat sanitizers.
Competition Landscape
Product portfolio extension and merger & acquisition are some of the strategies adopted by leading players to increase market share. Key companies are focusing on development of eco-friendly products in order to gain a competitive edge over others during the forecast period.
The business landscape is consolidated. Key players are investing significantly in R&D activities. Prominent companies in the toilet seat sanitizer market are Cleenol Group Ltd., Johnson & Johnson, Kimberly-Clark Corporation, Procter & Gamble, Reckitt Benckiser, The Clorox Company, Dragon Edge Group, SC Johnson Professional USA, Inc., and Rubbermaid Commercial Products.
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Toilet Seat Sanitizer Market Segmentation
Type
- Sprays
- Liquids
- Wipes
Pack Size
- Sprays
- Up to 50 ml
- 51 ml - 100 ml
- 101 ml - 150 ml
- Above 150 ml
- Liquids
- Up to 100 ml
- 101 ml - 200 ml
- Wipes
- Up to 40 Wipes
- 41 Wipes - 60 Wipes
- 61 Wipes - 80 Wipes
- More than 80 Wipes
Price
- High
- Low
- Medium
End-user
- Residential
- Commercial
- Hotels
- Restaurants
- Hospitals
- Corporate Offices
- Institutes
Distribution Channel
- Online
- E-commerce Websites
- Company-owned Websites
- Offline
- Hypermarkets & Supermarkets
- Pharmacy Stores
- Other Retail Stores
Region
- North America
- South America
- Europe
- Middle East & Africa
- Asia Pacific
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